Rapid Team Training for Better Marketing Results

Most of the businesses we speak with use marketing automation and CRM tools, but aren’t realizing the value that they anticipated. Often, tools haven’t been integrated effectively and sales and marketing users haven’t had enough training to set-up and track campaigns and accounts effectively. Other times, there are challenges creating dashboards and using reporting tools to make insightful decisions about campaign effectiveness and revenue attribution.

Brainrider believes in helping our clients help themselves. We’ve created training programs to improve your team’s marketing skills, use its technology stack more efficiently and set-up better dashboards and reporting. Whether you require in-house or virtual sessions, our team has the experience and expertise to help you get more from your tools.

Start a Pipeline Assessment

How You Benefit

  • Increase tool adoption and standardize team use
  • Streamline reporting and gain more insight
  • Improve lead qualification and revenue attribution processes

What We Do

  • Marketing strategy development and improvement
  • Pardot user training
  • Salesforce Engage training
  • Pardot & Salesforce dashboard and reporting workshop
  • Sales & marketing alignment and SLA development
  • Customer-journey stages and content marketing worksop

Brainrider Services

Pardot & Saleforce Training

Online or in-person, a Pardot/Salesforce expert will lead your team in a hands-on training session and provide real client examples. Our training programs cover a variety of best practice theories, demos and trainee activities. Each trainee will walk away with tactical experience, best practice frameworks, recommended resources for continued learning, and a copy of the training materials and exercises.

Reporting & Dashboard Improvement

Take your measurement dashboards to the next level by reporting campaign success using revenue metrics, pipeline metrics, and campaign engagement metrics.
Enable your team to successfully measure the health of your database, pipeline, and campaigns. A Brainrider training expert will help audit your current reports, make recommendations, and teach your team how to implement more insightful dashboards within Salesforce and Pardot.

Marketing Skills & Strategy Workshops

Whether you're looking to optimize your pipeline marketing strategy, implement an account-based marketing (ABM) approach, or improve your content marketing game, Brainrider can help. We'll help you identify the right influencers in your organization and guide them through exercises that create alignment, optimize your strategy and delivers a marketing action plan that drives pipeline results.